FastWorks, a General Electric (GE) programme


FastWorks, a General Electric (GE) programme exceptionally open to EIRMA members

Creating more value with fewer resources

26 June 2015, General Electric, Garching (near Munich), Germany

FastWorks is a program developed by GE and Eric Ries, author of the New York Times bestseller “The Lean Startup”. This programme is built on Eric’s Lean Startup principles. Lean manufacturing means that companies create more value with fewer resources, has been driving productivity for decades. This Lean Startup movement is revolutionizing how businesses are launched and managed. As the name implies, FastWorks combines a set of tools and behaviors designed to deliver better outcomes for customers faster.

The program has the backing of top GE management, including Chairman and CEO Jeffrey Immelt and Chief Marketing Officer Beth Comstock. They saw an opportunity to take many of the aspects of the Lean Startup movement and apply them inside the company.

PDF  Full Programme available here

Issues Addressed

  • What does Lean Manufacturing (and lean non-manufacturing) mean? What are the main principles of this approach?
  • How can you get, with few money and a small team, a new working product in 3 months and on the market in 12?
  • How can you make short product lifecycles and rapid decision making? How can speed be your competitive advantage?
  • How can you respond for this drive for speed and align more closely to customers? How do you become more open and collaborative with your customer base?
  • How can you reduce the risk of developing a product you can’t sell?

Target Audience

Programme and R&D managers, Product &  Financial Managers, Innovation managers, people responsible for creating new business within their company, Product Marketing, Financial Managers/CFO’s, R&D Controllers, Strategists, and anyone with operational responsibilities for innovation portfolio.


Carlos Härtel, EIRMA President and GE Managing Director Europe

To Register

PDF  Full Programme and Registration form available here - Registration before 19 June 2015

On-line Registration Form
If you wish to participate to this event, please complete the registration form as soon as possible but certainly before 19 June  2015.

In the case the paying entity has no VAT number, please indicate its Official Registration Number

Only e-mails related to this specific event will be sent to the adresses indicated.

Please note that no block booking of rooms has been done by EIRMA.

Event's fee: 275,00 (VAT excluded) for members excluded Belgium - 332,75  (VAT included) for Belgian members

 The meeting registration fee covers the cost of meeting facilities, refreshments and lunch.

For payment by card, if not yet done, please communicate your card number, security code and expiry date to EIRMA in advance of the meeting.

We prefer payment by bank transfer but can also accept credit card (Visa, MasterCard or American Express). All delegates will receive confirmation letters, including an invoice or receipt as appropriate.

Account N° 363-1073576-20
ING – Rond Point Robert Schuman 8 – 1040 Brussels - Belgium
IBAN: BE28 3631 0735 7620 - BIC: BBRUBEBB

For any further information, please contact Ms. Carine Ternest at EIRMA.
Tel.: +32 (0)2 233 11 81 - Fax.: +32 (0)2 231 08 35 -

Please give as much notice as possible if you are obliged to cancel.

We will refund 100% of the registration fee for cancellations received 2 weeks before the meeting, 50% of the registration fee for cancellations received 1 week before the meeting, 25% of the registration fee for cancellations received 3 days before the meeting.
Names may be substituted at any time without charge.

Specific diet, food allergies....


  • Mr Brian Alexander (Solvay)
  • Mr Cees Bijl (Philips)
  • Dr Luca de Benedetto (Hilti)
  • Ms Irene De Kiewit (Océ)
  • Ms Geja de Vries (FrieslandCampina)
  • Mr Mehmet Burak Demirtaş (Arcelik)
  • Dr Pascal Di Croce (Tarkett)
  • Ms Elisabeth Egli (ABB)
  • Dr Nathalie Guennouni (Solvay)
  • Mr Ugur Halatoglu (Arcelik)
  • Dr Carlos Härtel (GE)
  • Ms Aurélie Jablonski (EIRMA)
  • Mr Claude Keller (Linde Gas & Engineering)
  • Dr Risto Kuivanen (VTT)
  • Mr Philippe Leboeuf (DuPont de Nemours)
  • Prof Olivier Mayer (GE)
  • Mr David Merchin (Umicore)
  • Ms Chiara Mingoli (Enel SpA)
  • Mr Arjan Rensma (DSM)
  • Mr Juan Luis Rodriguez Sanchez del Alamo (REPSOL S.A.)
  • Dr Christian Schamper (Fraunhofer Gesellschaft)
  • Dr Matthias Schanze (Siemens)
  • Mr Tim Steiger (GE)
  • Dr Joerg Stromberger (GE)
  • Mr Ben Thuriaux-Aleman (Arthur D Little)
  • Ms Jitske van der Zwaag (Philips)
  • Mr Ruud Vermeulen (Lux Research)


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